Jianwei Zhang^1,2,*, Zhishang Zhao³, Zengyu Cai³, Yuan Feng⁴, Liang Zhu³, Yahui Sun³

CMC-Computers, Materials & Continua, Vol.82, No.1, pp. 977-996, 2025, DOI:10.32604/cmc.2024.058438 - 03 January 2025

Abstract The rapid development of short video platforms poses new challenges for traditional recommendation systems. Recommender systems typically depend on two types of user behavior feedback to construct user interest profiles: explicit feedback (interactive behavior), which significantly influences users’ short-term interests, and implicit feedback (viewing time), which substantially affects their long-term interests. However, the previous model fails to distinguish between these two feedback methods, leading it to predict only the overall preferences of users based on extensive historical behavior sequences. Consequently, it cannot differentiate between users’ long-term and short-term interests, resulting in low accuracy in describing… More >

Jitao Zhang^∗

Computer Systems Science and Engineering, Vol.34, No.4, pp. 231-236, 2019, DOI:10.32604/csse.2019.34.231

Abstract The scale of e-commerce systems is increasing and more and more products are being offered online. However, users must find their own desired products among a large amount of unrelated information, which makes it increasingly difficult for them to make a purchase. In order to solve this problem of information overload, and effectively assist e-commerce users to shop easily and conveniently, an e-commerce personalized recommendation system technology has been proposed. This paper introduces the design and implementation of a personalized product recommendation model based on user interest. The “shopping basket analysis” functional model centered on… More >