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    ARTICLE

    THAPE: A Tunable Hybrid Associative Predictive Engine Approach for Enhancing Rule Interpretability in Association Rule Learning for the Retail Sector

    Monerah Alawadh*, Ahmed Barnawi

    CMC-Computers, Materials & Continua, Vol.79, No.3, pp. 4995-5015, 2024, DOI:10.32604/cmc.2024.048762

    Abstract Association rule learning (ARL) is a widely used technique for discovering relationships within datasets. However, it often generates excessive irrelevant or ambiguous rules. Therefore, post-processing is crucial not only for removing irrelevant or redundant rules but also for uncovering hidden associations that impact other factors. Recently, several post-processing methods have been proposed, each with its own strengths and weaknesses. In this paper, we propose THAPE (Tunable Hybrid Associative Predictive Engine), which combines descriptive and predictive techniques. By leveraging both techniques, our aim is to enhance the quality of analyzing generated rules. This includes removing irrelevant… More >

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