Sonia1, Kapil Sharma1,*, Monika Bajaj2
Intelligent Automation & Soft Computing, Vol.35, No.1, pp. 1087-1101, 2023, DOI:10.32604/iasc.2023.026134
Abstract Big Data and artificial intelligence are used to transform businesses. Social networking sites have given a new dimension to online data. Social media platforms help gather massive amounts of data to reach a wide variety of customers using influence maximization technique for innovative ideas, products and services. This paper aims to develop a deep learning method that can identify the influential users in a network. This method combines the various aspects of a user into a single graph. In a social network, the most influential user is the most trusted user. These significant users are used for viral marketing as… More >
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