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    ARTICLE

    Customer Churn Prediction Framework of Inclusive Finance Based on Blockchain Smart Contract

    Fang Yu1, Wenbin Bi2, Ning Cao3,4,*, Hongjun Li1, Russell Higgs5

    Computer Systems Science and Engineering, Vol.47, No.1, pp. 1-17, 2023, DOI:10.32604/csse.2023.018349 - 26 May 2023

    Abstract In view of the fact that the prediction effect of influential financial customer churn in the Internet of Things environment is difficult to achieve the expectation, at the smart contract level of the blockchain, a customer churn prediction framework based on situational awareness and integrating customer attributes, the impact of project hotspots on customer interests, and customer satisfaction with the project has been built. This framework introduces the background factors in the financial customer environment, and further discusses the relationship between customers, the background of customers and the characteristics of pre-lost customers. The improved Singular… More >

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