Open Access

ARTICLE

A Big Data Approach to Black Friday Sales

Mazhar Javed Awan^1,2,*, Mohd Shafry Mohd Rahim², Haitham Nobanee^3,4,5, Awais Yasin⁶, Osamah Ibrahim Khalaf⁷, Umer Ishfaq²

1 Department of Software Engineering, University of Management and Technology, Lahore, Pakistan
2 School of Computing, Faculty of Engineering, University Teknologi Malaysia, Johor, Malaysia
3Collage of Business, Abu Dhabi University, Abu Dhabi, United Arab Emirates
4 Oxford Center for Islamic Studies, the University of Oxford, Marston Road, Oxford, UK
5 The University of Liverpool Management School, the University of Liverpool, Liverpool, UK
6 Department of Computer Engineering, National University of Technology, Islamabad, Pakistan
7 AlNahrain Nanorenewable Energy Research Centre, Al-Nahrain University, Baghdad, Iraq

* Corresponding Author: Mazhar Javed Awan. Email: