Open Access

ARTICLE

Research on Intelligent Mobile Commerce Transaction Security Mechanisms Based on Mobile Agent

Weijin Jiang^{1, 2, 3}, Wei Liu^{2, *}, Haolong Xia¹, Yuhui Xu², Dongbo Cao¹, Guo Liang⁴

1 College of Computer and Information Engineering, Hunan University of Technology and Business, Changsha, 410205, China.
2 Institute of Big Data and Internet Innovation, Mobile E-business Collaborative Innovation Center of Hunan Province, Hunan University of Technology and Business, Changsha, 410205, China.
3 Key Laboratory of Hunan Province for New Retail Virtual Reality Technology, Hunan University of Technology and Business, Changsha, 410205, China.
4 School of Bioinformatics, University of Minnesota, Twin Cities, USA.

* Corresponding Author: Liu Wei. Email: .

Computers, Materials & Continua 2020, 65(3), 2543-2555. https://doi.org/10.32604/cmc.2020.011454

Received 09 May 2020; Accepted 08 June 2020; Issue published 16 September 2020

Abstract

In networked mobile commerce network transactions, trust is the prerequisite and key to a smooth transaction. The measurement of trust between entities involves factors such as transaction amount, transaction time, personal income of consumer entities and their risk attitude towards trust, etc., so it is difficult to accurately calculate quantitatively. In order to find out the essential characteristics of this trust relationship, based on the research background of mobile commerce in the mobile network environment, a dynamic trust mechanism is proposed through the research of trust in the mobile network environment, trust influencing factors and trust mechanism. The calculation model of mobile interactive services based on mobile service business transactions. The model calculates feedback credibility through feedback deviation and feedback robustness, and combines transaction context factors and trust mapping mechanism to judge the seller’s credibility. This model better reflects the degree of influence of subjective factors such as personal preferences and risk attitudes on trust calculations, And the sensitivity of trust algorithms and transaction attributes has been greatly improved. After a large number of experiments and theoretical analysis, this mechanism provides an effective explanation for solving the problem of network trust computing. and provides valuable new ideas for the study of secure transactions in the mobile Internet environment.

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Keywords

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